Using stock photography is something we employ on a regular basis. Finding that “perfect” image can often be a big challenge, especially when the client’s stakeholders, its target audience and the developer don’t share the same vision (which is an issue in itself I suppose ).

This blog post by Ben Gremillion offers some practical advice on how to take a different approach to this problem we consistently face.

I have some practical advice to add in addition to that article…there is no “perfect” photo, image, illustration or otherwise.  Avoid as the article puts it, the “paralysis” of the perfect image search and follow a logical path to the selection…and, don’t forget, you can change anytime and as often as you need to if you feel the one you select isn’t achieving the desired outcome.  We’ve seen it happen often where that quest for perfection results in delays and wasted opportunities when a perfectly valid solution was available from the start.